The world’s brightest
In Helsinki. One day event.
3rd of February 2027
Finlandia Hall
Early Bird tickets 490 € + VAT
The world’s best marketing
thinking happens outside Finland. That changes on February 3rd 2027.
The best thinking in marketing rarely makes it to Finland. The speakers who shape how marketing as an industry works, how it proves its value, how it adapts to AI, how it makes work with brands that people actually remember. They tend to stay on the circuit that runs between London, New York, and Cannes. Helsinki Marketing Summit changes that. On 3rd of February 2027, these internationally recognised keynote speakers take the stage at Finlandia Hall. Every speaker has been hand-picked to speak there because they have something the Finnish market needs to hear. Helsinki Marketing Summit is built for the full breadth of the Finnish marketing industry. From specialist to CMO. From client side to agencies. From traditional medias to influencers.
Speakers
Every keynote at Helsinki Marketing Summit is chosen for one reason: this is thinking the Finnish market needs to hear to be able to drive growth.
These are the speakers. All of them worth joining the event.
Rest of them will be published later in 2026.
Les Binet
The world’s most influential thinker on marketing effectiveness, known for the 60:40 rule, Share of Search, and more IPA Effectiveness Award-winning work than anyone. At Helsinki he answers the question everyone is asking: what really drives growth.
Andrew Tindall
Chief Growth Officer, Advertising at System1 and one of the most followed voices on how creativity and media build long-term brands. Drawing on his research with Effie, he shows how to turn world-leading effectiveness evidence into measurable growth.
Erik Årnell
CEO of Åkestam Holst / NoA and former Global Marketing Strategy Lead at Klarna, with a rare view from both agency and brand side. His keynote asks how brands can harness AI without losing the creativity and strategic clarity that make great work matter.
Valtteri Taube
Co-founder and CEO of OstraconAI and one of Finland’s most visible advocates for AI as a real operating advantage. In 2025 his AI-driven approach reached 3.7 million views and over €500,000 in revenue, roughly 85% from LinkedIn.
TBA
TBA
More speakers coming. The next speakers will be announced during fall 2026.
If the first ones are anything to go by, you won't want to wait.
Effectiveness
What actually works in marketing, how to measure it, and how to make the case for it inside your organisation.
AI
How artificial intelligence is changing what marketers do, how they work, and what they need to know now.
Creativity
Why the best creative work still outperforms everything else, and how to fight for it.
Finlandia Hall.
There’s a reason we chose it.
Finlandia Hall is one of the most architecturally significant buildings in Finland. Designed by Alvar Aalto and completed in 1971, it has hosted heads of state, international summits, and some of the most important gatherings in Finnish history. It is not a generic conference centre or movie theatre and this is why we’ve chosen it for our event.
That's why Helsinki Marketing Summit is here.
The venue holds up to 850 people. One hall, one stage, one shared experience for everyone in the room. Time and space to grab lunch or coffee and connect with other people between the sessions. If you work in the marketing industry, you don’t want to miss this.
ADDRESS
Mannerheimintie 13 e, 00100 Helsinki, Finland
DATE
Wednesday, 3 February 2027
DOORS OPEN
[TBA]
GETTING THERE
Finlandia Hall is in the centre of Helsinki, a short walk from the main railway station. Tram stops directly outside. Parking available nearby.
We aim to change how you think about marketing. This is what it costs.
Helsinki Marketing Summit is a full day of world-class keynotes from internationally recognised speakers. With coffee, lunch and other refreshments offered during the day. The earlier you book, the less you pay.
490€ – Available until end of October 2026
Standard
590€ – Available until 25th of January 2027
Late
690€
All tickets include access to all keynotes, programme materials, and catering during the day.
Looking to book group tickets, or have any other questions?
Contact us at info@helsinkimarketingsummit.com
Hear it first!
The Helsinki Marketing Summit 2027 line-up isn't complete yet, and ticket prices rise as the event gets closer.
Leave your email and we'll let you know when new speakers are announced, and before the next price tier closes.
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Partners & Friends
Helsinki Marketing Summit is made possible with the support of partners who believe Finnish marketing deserves a world-class event.
More partners for 2027 will be announced shortly.
Interested in partnering?
Helsinki Marketing Summit brings together the Finnish marketing industry in one room. 800 marketing professionals, from specialists to CMOs, from agencies to advertisers, from media to in-house teams. If your company wants to be part of that, we’d like to hear from you.
Partnership opportunities for HMS27 are limited.
Get in touch to find out what’s available.
Ossi Ahto
ossi@ahtoadvisory.fi
+358-400833883